We were incredibly proud of the fantastic coverage we received for our first Pineapple Homes project, working with our consortium to deliver a pilot for Places for People.
Our project garnered significant attention across 22 articles in property, housing, energy, and sustainability press. This level of cross-sector media coverage is rare and highlights the growing interest in our work. Read all about it below!
Property/Housing:
Energy:
Sustainability:
Regional & Other:
Press release:
In a move to revolutionise the retrofitting of social housing, a consortium led by Pineapple Partnerships and which includes NatWest, Places for People, British Gas, Sero and Tallarna is piloting a new financial model to accelerate the retrofit of thousands of social homes.
The trial, which will be desktop piloted on 1,000 homes owned by Places for People, will look to quantify the environmental, financial and health benefits for residents while acting as a real-world testbed for reducing the upfront cost of net zero for landlords.
The approach will potentially bring energy savings to social housing residents and reduce the upfront cost barrier by exploring alternative financing solutions to fund the retrofits.
Under exploration is a solution where capital is repaid through various sources, including selling solar power the homes generate, retrofit credits, and government grants. The success of this project can serve as a blueprint for transforming social housing at scale across the UK.
The consortium serves as a one-stop-shop to simplify the decarbonisation journey, from assessing energy needs to funding and implementing the upgrades. This simplifies retrofitting for landlords, like Places for People, who want to maintain healthier, more comfortable, and energy-efficient homes at scale.
By simplifying the process and exploring project financing, the consortium aims to unlock a scalable solution for social housing providers. This translates into social value, where residents can enjoy lower energy bills and improved living conditions, all while contributing to a more sustainable future.
The consortium's goal is to create a commercially viable model that can be easily adopted by the entire sector. NatWest is hosting a series of roundtables to discuss the project and its potential impact on the housing sector. Those interested in learning more and joining this groundbreaking initiative are encouraged to contact Pineapple Partnerships.
By participating in this project, we're driving progress towards our own sustainability goals while supporting the industry in developing innovative, scalable solutions to achieve net-zero emissions.
Greg Reed, Places for People CEO
Parliamentary Under-Secretary of State at the Department for Energy Security and Net Zero Miatta Fahnbulleh said: “To reach our clean power by 2030 target, we are going further and faster in upgrading homes across the UK as part of our Warm Homes Plan. I welcome the move from British Gas and its partners to rollout low-carbon heating to more social homes, helping to cut emissions and strengthen our energy independence.”
“It is fantastic to see this project moving forward”, said Marcos Navarro, Director & Sustainability Lead at NatWest Group, “by exploring how the implementation of energy efficient measures, alongside financing solutions can help to reduce the financial burden on landlords, as well as improving the quality & comfort of homes and communities. We aim to build on the successes with Places for People to extend this approach to benefit other social housing landlords across the UK.”
"Places for People recognises the critical need for fresh ideas in the social housing sector to address sustainability issues," said Greg Reed, Chief Executive Officer at Places for People, "By participating in this project, we're driving progress towards our own sustainability goals while supporting the industry in developing innovative, scalable solutions to achieve net-zero emissions."
Dan Rosenfield, Managing Director Net Zero at British Gas said: “As part of our ambition to energise a greener fairer future, we are committed to helping households to decarbonise in a way that is simple and affordable. We are pleased to be part of this collaboration which is set to implement best practices, learnings, and technology. By doing this, we will help tackle decarbonisation at scale in the social housing sector and help social housing residents save money.”
Notes to Editors
The consortium comprises 6 leading organisations from the finance, housing, energy, sustainability, technology, and insurance sectors.
Pineapple Sustainable Partnerships: Orchestrates the project, streamlines the supply chain, and leads the development of the consortium's financing model.
Places for People: Lead social housing landlord for the initial project phase.
NatWest: Provides financial backing and expertise in developing innovative funding solutions.
British Gas: Offers extensive experience in delivering energy efficiency upgrades and acts as key delivery partner.
Sero: Contribute essential knowledge and practical tools in retrofit technology, measurement and billing.
Tallarna: Uses software, integrated insurance, and legal structuring to create financeable business cases.
If you're interested in learning more about the project or getting involved in future roundtables, contact us here.
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